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Farmer and TV Presenter Adam Henson to headline conference at Blas Cymru/Taste Wales

The end of next month will see the return of Wales’ largest food and drink event, BlasCymru/TasteWales, which brings the Welsh food and drink industry together with international buyers to help open new markets and trade relationships. This event will be one of the first in the Welsh industry calendar to safely welcome back attendees and see buyers heading to the International Convention Centre Wales (ICCW) in Newport to learn about the latest developments being made in the Welsh food industry.

One of the main draws of the event is the conference, titled ‘Food and Drink for Future Generations’. We’re very excited to see that farmer and tv presenter Adam Henson, known for Countryfile, will be headlining the conference programme! Prominent sustainability and climate change writers and experts will be joining him with the aim to inspire delegates to take action in their organisations and their lives to address the challenges and opportunities presented by climate change. The conference will be opened by the Minister of Rural Affairs and North Wales, and Trefnydd, Lesley Griffiths MS, and hosted by Sara Edwards - one of Wales’ best known and much-loved television presenters. Griffiths said:

“BlasCymru presents a great opportunity for Welsh businesses to showcase the very best food and drink products made right here in Wales. I am pleased Adam Henson will be headlining the conference programme and I am sure his knowledge and passion will inspire those attending. Much hard work has gone into preparing for this year’s event and I look forward to meeting everyone at the ICCW in October.”

Key themes at this year's conference include ‘how Wales is addressing the sustainability challenge’ and ‘making food manufacturing more sustainable’. Mike Berners-Lee, the expert on sustainability and author of books such as; There is No Planet B: A Handbook for the Make or Break Years; and How Bad Are Bananas? The Carbon Footprint of Everything; will be addressing these themes.

As well as the conference there will be a chance to network and meet industry professionals at special zones including Innovation, Skills and Business, Cluster Network, Tourism, International, Sustainability, Investor, Innovation and Manufacturing.

The two-day event, sponsored by one of the largest names in the UK food and drink industry Princes Limited, will be held at the International Convention Centre (ICCW) on 27 & 28 October 2021. Tickets are available at

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